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Climate Communication

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Do alarming messages do more harm to environmental campaigns in the long run?

Is that even the right question to ask? “The world was just issued a 12 year ultimatum on climate change” “A terrifying look at the consequences of climate change” “Climate crisis: 11,000 scientists warn of ‘untold suffering’” The above headlines ran on The Smithsonian, The Economist, and The Guardian, respectively. Together, they represent a common […]
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